Yachts and aircraft on one platform: charter, sales and asset management

Situation

COLUMBIA blue Services looks after yachts and aircraft for an international clientele: charter, sales of yachts and aircraft, and asset management. The website is the shared entry point for all four areas.

The challenge

Anyone who wants to charter or buy a yacht expects discretion, high-quality images and fast answers. At the same time, the offering changes constantly: yachts are added, sold or fully booked. The website has to do both: look calm and high-end while still showing an offering that changes all the time.

Approach

The website is built in English and clearly separates the four areas: Yacht Charter, Yacht Sales, Aircraft Sales and Asset Management. Every yacht has its own page, maintained through custom content types in the CMS. This lets the team create, change and remove listings themselves without touching layouts.

Prospects can add yachts to a shortlist and send one enquiry for all of them. A section on destinations in the Caribbean and the Mediterranean shows where the journey can go and leads back to matching yachts. On every page, contact is just one click away.

Aircraft sales have their own overview of available aircraft, separate from the yacht section. Pages on the company’s history and its partners show who stands behind the offering. Everything is maintained in the WordPress backend, where every yacht and every aircraft has its own form with images, data and price.

The design works with large images, plenty of calm and a restrained typeface, suited to a clientele that values understatement. More about how we work under Web design.

Result

COLUMBIA blue Services’ offering sits on one platform: 25 charter yachts and 28 yachts for sale each have their own page, alongside aircraft sales and asset management. The team maintains the listings itself, and prospects send a combined enquiry via the shortlist. As of October 2026.